In beauty portraiture, your viewer’s eye goes where the lens leads. When a photo is soft, unanchored, or unintentionally focused, the story is blurred—and so is your artistry.
Makeup design is made to be seen, not hidden behind poor focus. The most strategic way to spotlight the emotion and the technique is by locking the camera’s crosshairs—those tiny focal points—on the eyes and lips, where human attention naturally falls.
“We don’t just photograph faces—we direct attention. With focus, we choose the story.” — Bouba World