Most lash artists know how to place a strip lash. But what separates basic from expert artistry is what comes after that initial placement: the press.
Using a lash applicator to gently push the lash into its final position isn’t just a finishing move—it’s a structural adjustment that ensures comfort, alignment, and long wear.
“Placement puts it on. The press locks it in.” — Bouba World
This blog unpacks the importance of using your lash applicator with finesse—not force—to sculpt, not squash, your design into place.